Wednesday 27 October 2010

Protecting Your Reputation Online

By Jared Alexander

What's This New Reputation Online Repair?

If you've started a business that relies on its online presence, which let's face it should be almost every business these days, you know how useful the Internet can be in putting you in front of countless eyes. You might have also unfortunately discovered how easy it can be for someone to put something negative about you or your business in front of those same eyes. Now suddenly it feels as if the entire world has turned against you. You've been vilified, and it may seem like there's nothing you can do.

This situation is only a problem as long as someone's there to see it. And while it seems unfair that any stray insult can have such terrible effects, it's not irreversible. In the last few years, reputation repair services have arisen to help people regain control of their online image by making the bad stuff go away.

Reputation Online or Offline, What's the Difference?

It's all about where people's eyes land. If they don't see the bad stuff, it's as good as forgotten. That's the thinking behind these services -- simply move the bad stuff out of the search traffic. They can move the sites with negative content down five or ten pages or more, which moves it out of any kind of search neighborhood anyone would ever want to visit.

And in place of the bad stuff is content that reflects better on your business. In short time, you've got yourself a new lease on online life with a new reputation. You can get back to business, dealing with people and building an impression with them that you have control over. As it should be.

Reputation Online Equates to Marketing as Well

This may all sound a little scary if you've just launched a business. But this kind of service can benefit you too, regardless of whether you've got negative content to deal with. Maybe your problem is you have no content at all; you're sitting down the rankings. This kind of service can raise you up like a star, up to the top of the searches, where you better be ready for some traffic.

There are plenty of rules to this whole Internet thing, that's for sure. But nothing hard and fast, aside from this: It's pretty clear that your online image, whether as a person or as a business owner, is something you need to have control over at all times. Because if you turn your electric back for even a second (which is a lifetime in Internet terms), somebody will come along and try and control it for you.

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Tuesday 12 October 2010

Geo Targeted SEO

By Sarah McLoud

Wag the Dog Marketing on basic steps of on site organic search engine optimization.

Keyword Research: Supply and demand analysis must be done in order to determine what phrases you decide to search engine optimize on-page relating to your products and services. Don't get hung up on the broadest, hardest to rank for keyword phrases.

Understand what your competitors are striving to rank highly for. Then target all the other well searched phrases there isn't much competition for. You'll be far more successful getting 1% of a thousand then 0% of ten million!

Good Keyword Content: Now, write one page/article per keyword placing the keyword in the article headline and throughout the article more at the beginning and ending. Use your main keyword like and hour glass, heavy on top and on bottom.

Use related keywords throughout the middle of your article to gain a wider range of first page search rankings for more phrases.

Effective Meta Tags: Creating proper Meta Tags. Although Google doesn't put too much value on your title, description and keyword tags anymore, humans do. It does no good to have your page come up on the first page of search results only to be skipped because the description shown is poorly written.

Think of your description as an ad in a newspaper. It must be short, catchy and clean in order to be acted upon. So make sure you do this carefully in order to get the click on your link in the results.

Internal Linking: Link your home page to your most important content pages, and then those pages to the less important pages. Make sure all pages use their main keyword as anchor text in a link pointing elsewhere. Be sure to link all pages back to your home page.

Although these are basic search engine optimization tips, they are all absolutely necessary for local SEO optimization. Get the basics done first then the rest of your first page search ranking work will be easier.

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Monday 4 October 2010

Home Business using Strategic Internet Marketing

Most people think that the work-from-home opportunities they run into while surfing the internet are a scam, in one way or another. If this is what you think, you should know that you are only correct half the time. This is because the right way to work from home via the internet is to use an affiliate marketing strategy or any kind of strategic internet marketing method as a controlled means of success. Careful planning and strategic business decisions are the only way to properly start an online business from the comforts of your home.The basic requirements for working from home is an internet connection, a working computer, a little bit of computer knowhow and, most importantly, the drive and motivation needed to push yourself to succeed. Having the drive and motivation attributes are a very important personality characteristic that must be utilized for any chance at being successful with working from home.  People tend to find home as not being associated with work but when you work at your home on a regular basis, you need to motivate yourself to get out of bed and into your office.Once you have determined that your personality characteristics are right for the job, you will need to get started on finding a great strategic internet marketing method. Finding a great strategy will help to ensure your business works out for the better and the right affiliate marketing strategy will have you making money in no time at all. Even those with very little experience may just find the right place on the internet that will help them find the perfect strategic internet marketing method that works best for them and their particular business.Many people have found the right plans and strategies that work, including the use of scripts and following the rules of the internet, SEO in particular. As for scripts, those marketers who take part in affiliate programs will use a script strategy to increase their click through rate and their sales in general. These scripts can do anything from generate relevant ads to create an entire free directory of information for users worldwide, including language translation automation. Many scripts are targeted to act better as an affiliate marketing strategy; others work very well with a variety of strategic internet marketing methods that are available throughout the internet.In the end, there is only one way to find what you are looking for and that is to search for the perfect strategic internet marketing ploy by use of the internet. No matter what type of business industry you are involved in, there are scripts galore to help either make money or just make things easier. Then again, there are programs that simplify all of the information needed and for a nominal fee the information can be relayed to you electronically. Keep in mind that this option, buying the information needed, may just be what you have to do because when it comes to strategic internet marketing methods most people in the business prefer to keep their secrets.

Friday 1 October 2010

Feedback

Hey everyone this blogs been up a little over three months now. I would love to know what you think and if I'm on the right track. I am also open to your ideas on what you would like me to implament in the site. please leave your feedback and help me provide you with what you want as that is what this blog is all about.